88 Supermarket (2025)
‘Laughs Are Retro, Brand Is Global’
88 Supermarket delivers timeless fun with a nostalgic touch. A new retro-style sitcom blending vintage charm and modern humor - a next generation character IP and short-form animation series built for global appeal.
About 88 Supermarket
88 Supermarket is a comedic sitcom-style character IP created by Sopp Studio, specifically for the character business. The concept originated in 2022 under the title Safety First Golden Panda, with a strong emphasis on promoting safety through lighthearted storytelling and humor.
The series combines a quirky cast of characters with relatable, comedic scenarios to engage audiences of all ages while subtly embedding important safety messages. Its unique charm and versatility make it a compelling IP for licensing and merchandising opportunities.
Story Introduction
88 Supermarket is a comedic sitcom set in the tranquil 88 Town during the year 1988.
The story follows the everyday adventures of Danmi and Golden Panda as they team up to thwart the antics of the mischievous Black-Dog Gang.
Through its nostalgic lens, the series captures the essence of family, community, and hometown warmth, evoking the charm of the 1980s. With its analog, retro vibe, 88 Supermarket delivers heartfelt humor and relatable stories, making it both a tribute to a bygone era and a timeless tale of togetherness.
Characters
Bi & Ci
World View of 88 Supermarket
▶︎ Dream of Nostalgia ‘A Warm Embrace of the Past’
88 Supermarket pays tribute to the cozy charm of 1980s small-town life. Set in a pre-digital world of handwritten notes and neighborhood stores, it brings back the warmth of simpler times.
▶︎ Comic Approach ‘Humor in the Everyday’
With slapstick, misunderstandings, and quirky reactions, the series turns ordinary moments into laugh-out-loud comedy. Everyday life is never boring in 88 Town.
▶︎ Funny ‘Playful Energy’
Danmi’s energy, Golden Panda’s clumsiness, and the Black-Dog Gang’s absurd plans create constant chaos. Imperfection is where the fun begins.
▶︎ 80s Retro ‘A Vibrant, Analog World’
Neon lights, cassette tapes, and arcade battles fill this colorful 1980s-inspired world—no smartphones, just pure retro vibes.
▶︎ Family ‘The Heart of 88 Town’
Beyond the laughs, the series celebrates friendship and community. The residents of 88 Town stick together, bringing warmth to every story.
Original Animation Production
88 Supermarket is a character-driven short-form animation that blends retro humor with fast-paced, shareable storytelling. Designed for mobile and digital platforms, the series also integrates advertising and product placement to support its merchandise business through story-based exposure.
Genre
Sitcom
Target
All ages / Family
Minute / Episode
1 min X 52 Episodes
Format
Standalone sitcom episodes that seamlessly integrate storytelling with advertising sometimes.
Style
2D Cartoon Animation
Production Note
Create short animated stories, around 1 minute each, original story or featuring integrated virtual advertisements.
These ads are designed to promote products or services or to support partnerships with 88 Supermarket licensing business partners.
88 Supermarket Animation
Character Design: Liam Do
Character Animator & Animation: Y. J. Kim
Production Manager: Y. J. Kim
Editor: Liam Do
Sound Effect Design, Korean Dubbing:Creative Factory
Voice Actor Korean: Kim Min-Joo, Park Song
Presented by Sopp Studio
88 Supermarket®, Original by Sopp
Copy & reproduction without explicit permission is strictly prohibited. All rights reserved.
ⓒ Sopp
Character IP Licensing
Sopp Studio develops original character IPs, such as 88 Supermarket, with the goal of expanding into global branding and licensing businesses in collaboration with potential partners. By leveraging the storytelling power and emotional appeal of our IPs, we aim to enhance the value, identity, and marketability of our partners’ products and services.
*Expand Your Product Line with 88 Supermarket
License 88 Supermarket, a retro-inspired, character-driven IP that blends 1980s nostalgia with playful comedy.
Our distinctive, marketable characters adapt seamlessly into consumer products, fashion, lifestyle goods, collectibles, and promotional campaigns — making them ideal for retail and brand collaborations.
Bring the charm of 88 Supermarket to your merchandise to stand out, build loyalty, and connect with fans worldwide.
Merchandising
*Expand Your Product Line with 88 Supermarket
License 88 Supermarket, a retro-inspired, character-driven IP that blends 1980s nostalgia with playful comedy.
Our distinctive, marketable characters adapt seamlessly into consumer products, fashion, lifestyle goods, collectibles, and promotional campaigns — making them ideal for retail and brand collaborations.
Bring the charm of 88 Supermarket to your merchandise to stand out, build loyalty, and connect with fans worldwide.